Clothing with election slogans and designs can come in a variety of forms from t-shirts and baseball caps to articles of clothing made with the election message worked directly into the fabric design, as occurs in Africa where women can literally become walking billboards for a cause.
Clothing items can be used to help promote voter education events and programmes, such as 'Rock the Vote' style campaigns, to identify participants in those campaigns (or certain groups such as election monitoring or voter education teams), and to build momentum for citizen activism, for example encouraging people to register and to vote.
Cloth can be printed relatively cheaply using block prints, silk screening, or more substantial printing methods. Clothing items can be a self-financing means of spreading voter education messages and tend to be relatively easy to distribute due to popular demand.